While the fundamentals of REO asset management are relatively simple, the strategies that effectuate sales..that is to say, make them happen are more complex and separate those who rely on MLS sales from those who make the sale.

Our approach is both basic and advanced - basic as in a thorough investigation of the assets revealing previously undisclosed matters which may affect a sale - advanced as in determining who is the buyer, where can we find them, how can we attract them,and how can we finance them.

The Mercury Alliance has a broad outreach to underserved market niches and we exploit them through every advertising medium and means of contact. We have expert knowledge of financing, first time home buyer programs and the like.

Within six months of opening an office we own the foreclosure business by aggressively culturing new agents and offering all day training seminars helping buyers and agents understand what to expect in buying a foreclosure. Heavy advertising and promotion including door-to-door flyer distribution and a continuous feedback loop provides the best opportunity to find the buyer and reprice, if necessary. Offices of the Mercury Alliance, LLC, subscribe and pay for every pay data site that provides real, current and valuable information such as area trending flip practices and REO concentration.

Let us demonstrate the experience of over 100,000 REO dispositions.

	Understanding and marketing an asset properly results from a thorough review and appropriate recommendations to the client.
	Proper “due diligence” often involves getting dirty. Call inspection day : “Another very casual day!”
	Finding the source of potential problems, like a roof leak, or improper flashing, ensures a smoother sale with fewer surprises during inspections or at closing.
	Signing the property and listing in the MLS is only the first step in marketing. In the Denver area alone, The Mercury Alliance sends out 8,000 emails weekly to all licensed agents from Boulder to Castle Rock, in addition to other outreach advertising to under-served markets.